Stephanie Nitsch
// Brand Marketing & Communications
Flexible marketing management and creative services for outdoor, sports and lifestyle brands.
What I Do
I am a dual US-Canadian freelancer who works with startups, small businesses and legacy brands alike to envision and vocalize their purpose, then amplify their message to the right audience.
From brand identity to verbal identity, I help create the foundation for connecting with your customers—and ensure that is communicated through your visual identity, company culture, business decisions and other outward communication touchpoints.
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Combining strategic expertise and creative direction, I can help you build, strengthen and grow your brand presence—ensuring consistent marketing efforts and solidifying your reputation with goal-oriented results.
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Need a campaign concept that anchors your annual marketing efforts? Or simply need a larger toolkit of creative assets? I’m a roll-up-the-sleeves kind of creative that can deliver conceptual ideas or tangible assets—photography, product descriptions, ecomm merchandising, digital ads, email campaigns—while ensuring your assets are on brand.
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It’s not just about what you say—it’s how you say it. Your brand voice is your verbal identity that never wavers, but your brand tone is a living reflection of context, adapting to fit various audiences, emotions and situations. From brand-level language to channel-specific messages, let’s create a clear and trustworthy communications roadmap that is easy to execute within your business.
Working Together
I follow a practical approach that begins with a thoughtful conversation about your product, customers and goals. Wherever you’re at in your journey, my tailored solutions and nimble process ensures good ideas come to life quickly.
Have a complex marketing problem? With a vast network of designers, photographers, videographers and project managers, your next big project is in good hands.
Why Leisure & Lifestyle Brands?
Leisure is the fuel for creativity and inspiration, driving fresh ideas and innovative solutions to everyday problems. Embracing more time for play and exploration expands our individual and collective minds, leading to more impactful and engaging initiatives. Leisure isn’t just good for business; it’s good for the world. More leisure, more impact.
Ready to play? I’d love to hear from you.
What started as a lifestyle of leisure has become a career in the leisure lifestyle. I’m stimulated by projects and brands that bring depth, adventure and connection to their audiences.
I’m an idea schemer and wordsmither for some of the largest brands in the leisure, travel and outdoor recreation industries. But I’m also a big softie for the small business creators and innovators who are shaking up the status quo.
As a copywriter and small business entrepreneur, I bring clarity and leadership to marketing projects that need to move the needle on business goals of any size—be it one-off campaigns or long-term marketing management.
