Tourism Whistler

Print Advertising

Client: Tourism Whistler
Services: Copywriting, Concepting

Say all you want about the efficiencies of digital and social media marketing, but traditional print advertising still has a successful track record. Tourism Whistler relies heavily on getting key messages and event info in front of their audience in ways that the back button can’t achieve.

Their messages always changed, but a consistent look, feel and tone helped Tourism Whistler establish brand recognition from one publication to the next. On the copy front, Tourism Whistler’s vibrant voice was embedded in every ad, contributing to the brand’s unmistakable qualities.